You’ve got superpowers but you don’t even know it.
Not the fancy one like Superman, shooting lasers from your eyes or flying.
But’s a powerful one nonetheless.
The power is called money.
Or, more specifically, the way we spend our money.
You don’t even need to be rich.
Every penny is your power and counts!
Of course, if you have more, you have a bit more control over it.
Don’t like how company ABC treats their employees or customers or creates bad products that fuck up our health 👉 don’t buy their shit.
The more people doing that, the faster the companies will turn around because they don’t want to go out of business.
Budweiser didn’t want to go out of business.
So they had to change from their billion-dollar mess up, and the future will show if they mean it and customers will trust them again.
Don’t like how fast-food chains buy their supplies? 👉 don’t buy their shit.
Yeah, sometimes it is not easy and absolutely inconvenient.
But, if it’s important to you, you’ll accept that inconvenience and just stop buying their shit.
What’s a bit of inconvenience for the greater good you believe in?
But Jens, it’s not even stinging for them.
Yeah, it might look like it, but it’s a death through a thousand cuts.
Or stings.
You can ignore a single ant, but you can’t ignore a chunk of a nest.
They’ll bite you till you change something.
Same for the companies.
You can even amplify it by leaving reviews stating why you don’t buy their shit anymore.
Sooner than you think, others join.
And suddenly, it’s big enough, and they can’t ignore it anymore.
And it all starts with a single decision to stop supporting shit you don’t want.
What can you stop supporting today?